Keeping Customer Data Safe and Secure

Cyber attacks on businesses are rising. Retailers are especially attractive to hackers due to the large amount of valuable personal and financial data they collect on consumers. Consumer trust, brand reputation, sales - retailers have a lot to lose when their data is stolen.

Retailers Must Prioritize Customer Data Protection

As retailers seek to personalize every touch-point, open up sales channels and shift to on-demand delivery, their reliance on customer data and mobile technology deepens. From in-store WiFi to mobile apps and cloud-based POS systems, the entry points for malicious network intrusion are growing. Retail IT pros are responding. According to Forrester Technographics, 66% of Retail Technology Purchase Influencers plan to invest either internally or externally on enhanced data security.

Earn Trust with Hardened Endpoint Devices

What device security solutions are required for modern retailers? Lenovo recommends considering the following when selecting devices for your workforce:

Identity Protection - New Intel and Windows 10 Pro powered devices are designed to strengthen security for the leading cause of a breach: identity theft. Passwords need to transform to stronger multifactor authentication that encompasses “something you know,” “something you are” and “something you have,” while also grounding the process in hardware strength. With Intel® Authenticate, multifactor authentication is strengthened by hardware- enhancement that helps protect credential keys and IT policies deep in the computer chipsets, which are less susceptible to tampering. Windows Hello lets you use your phone and other Windows Hello companion devices to quickly unlock your Windows PC without using a password.

Data Protection - Modern mobility increases data risk. Device and data protection are one and the same. As modern work moves outside of traditional firewalls, data must be safeguarded locally to travel with workers beyond your controlled perimeter. For continuous protection that doesn’t hinder productivity, Intel® Data Guard encrypts data throughout its lifecycle to provide coverage as data bounces between devices, to the cloud and portable storage. In the event of an attack, stop a virus from spreading by using Intel® Active Management Technology to take compromised devices off the network remotely. Stay in control even if the OS is down or a device is powered off. With Windows Information Protection, you can control how your employees use your business data—blocking them from copying customer or financial data into social media apps, for example. So you can help protect data wherever it lives—without affecting your user experience.

System Hardening - Hardware-enhancement strengthens software protection by anchoring critical validation processes and policies in the depth of the processor—further from reach and farther from sight. Intel is innovating with hardware-enhanced security across a united ecosystem. Lenovo is building Intel’s solutions right into new devices, and Microsoft leverages Intel® technologies to strengthen Windows 10 Pro.

When you next acquire endpoint devices, ensure to get these security measures, including Match-on-Chip fingerprint readers, camera shutters, USB port protection and more.

Keeping Customer Data Safe and Secure

I think retailers continue to feel like vulnerability management is a No. 1 place to invest. That includes encryption, email security, identity access management and multifactor authentication.

Leslie Hand, IDC Retail Insights


  • Multi-factor authentication (MFA) requires two or more layers of authentication, none of which need to be passwords. Lenovo has the broadest range of devices with these MFA technologies built in.
  • Look for devices with security features that are grounded in hardware. Many of Lenovo's devices feature unique Match-on-Chip fingerprint readers, camera shutters and USB port protection.